What is a Content Rating?
A content rating is a scale used to indicate the inclusion and level of nudity, sexual material, graphic violence or offensive language in your artwork files. This highlights content which is inappropriate for minors or viewing in a public or professional setting. ‘Content’ refers to text, drawings, illustrations, real life photography, hyper-realistic AI imagery and links or QR codes leading to online content.
Why is a Content Rating needed?
Mixam supports artistic and creative expression and empowers creators to print a broad range of content, including work that explores mature, sensitive, or potentially controversial themes. However, because we work with a global network of print partners, acceptable content standards can vary between production facilities and local regulations.
Content ratings are gathered to ensure your product takes the smoothest and most efficient supply chain route possible, with content ratings having a potential effect on the speed, cost and production facility your order is sent to. Making a confident indication before you add your product to your cart ensures any product pricing and estimated dispatch or delivery dates remains consistent throughout your ordering journey.
Why might I see price variance?
You may see prices differences for the exact same product specification between Levels 1 and 2, however there is no premium applied to content rating specifically. Mixam support artistic creativity and price inconsistency is not a reflection on the topics, subjects or themes expressed in your expected or uploaded artwork files. Pricing differences are simply caused when there are fewer facilities that support printing NSFW content, or, your product contains less commonly supported material specifications.
Please be assured, our instant quote calculator is a price aggregator and we always offer you the lowest price available for your chosen combination of material specifications and content rating. To mitigate price variance, we continually work on expanding our global production support for the depth of materials our calculators offer.
How is a Content Rating applied?
The rating applies individually to every product in your order. It is selected on our instant price calculator before you add your product to cart and can be adjusted later in the artwork upload process. You should base your rating on the highest content level within your files - be it just one page or the entire product.
If your artwork files or anticipated design do not contain any sensitive content, there is no need to make an indication, our price calculators are set to show this by default.
Content Rating Levels
| No NSFW (Default) |
Universally acceptable 'My files do not contain any nudity, sexualised activity, violence, gore or graphic material that would be unsuitable for minors or viewing in a public or professional setting'. |
| Level 1 |
Nudity without sexual activity 'My files contain full or partial nudity but do not depict sexual activity, explicitly focus on genitalia, or contain highly graphic violence or gore.' |
| Level 2 |
Sexual activity or highly graphic violence 'My files contain depictions or descriptions of graphic sexual activity, invasive or close-up focus on genitalia, explicit injuries, torture, mutilation, blood, dismemberment or open wounds.' |
What content would be rejected?
Expect us to refuse any content perceived to include illegal or unethical content including but not limited to:
- Intellectual property rights violations (copyrighted art, logos, or trademarks)
- Official documents (currency, passports, stamps, government certificates, IDs)
- Weapon instructions (blueprints or technical drawings of firearms, explosive devices or weapon components with suggestive terrorist or criminal intent)
- Hate speech and Harassment (blatant discrimination or racial slurs, blackmail, malicious or threatening communication to individuals, racial or religious groups, provocative political or ideological messaging and propaganda)
- Libel (Defamation harming the reputation of a business or individual)
- CSAM (Child sexual abuse material)
- Nonconsensual intimate imagery
- Obscene matter
Please note:
You are legally responsible for your file content. As the content owner, in all instances, you are responsible for obtaining any necessary consents and releases from any individuals pictured or referenced in your file content to ensure that your file content may be printed. For further information see our T’s & C’s.